Heritage · Reg 1107809
The Story Museum
Charity rating & review
80/100 Clarity Score · 4 stars · Charity Commission filings · How we score
Clarity score
Good
Quick answer
Is The Story Museum a good charity?
The Story Museum scores 80/100 (4 stars, Good) on CharityCompare's Clarity Score, calculated from its UK regulator filings. Its latest accounts year is 2025 (£2.3m total income, 94% of spending on charitable activities). This reflects financial transparency and stewardship on paper — not the real-world impact of its programmes. See the full breakdown.
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How can you give to THE STORY MUSEUM?
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What does The Story Museum do?
The Story Museum is a registered charity (no. 1107809) working in heritage across the United Kingdom. Its latest Charity Commission filing directs 94% of spending to charitable activities, and files its annual accounts on time. Reported income has been growing (≈5% a year). CharityCompare's Clarity Score rates the organisation only from public Charity Commission accounts — accountability, financial health, efficiency and community support — not the quality or impact of its programmes.
Summarised from public filings — The Story Museum hasn't added its own description yet. Work here? Add it free →
In short: THE STORY MUSEUM scores 80 out of 100 (4 stars). 94% average program spend (3-year average). Filings are up to date with no major concerns.
What is The Story Museum?
The Story Museum has a Clarity Score of 80 out of 100 on CharityCompare (4 stars, Good). Charity Commission registration number 1107809. Status: Registered. Primary cause area: Heritage. Latest accounts year 2025: total income £2.3m, with 94% of expenditure on charitable activities. Accounts filing: up to date. No major red flags from our filing review. Scores are independent and based on official filings — not a donation recommendation.
Data from Charity Commission register, last updated .
Overall score
80/100
4★ · Good
Cause spend
94%
3-yr avg · charitable activities
Accountability
100/100
Finance beacon
Income
£2.3m
Latest year 2025
Reserves
—
Months of running costs
Accounts filing
On time
Charity Commission
£14.4 raised per £1 fundraising (3-yr avg) · 7% overhead · Website on register · Confidence: high
How does THE STORY MUSEUM compare?
Clarity Score percentile against similar UK charities — the share of peers THE STORY MUSEUM scores higher than.
Scores higher than 52% of 2,776 charities in its income band · 80/100 vs 78 peer average (marker).
Scores higher than 56% of 151 charities in this cause · 80/100 vs 77 peer average (marker).
How reliable is The Story Museum's data?
- Source
- Charity Commission (England & Wales)
- Accounts year
- 2025
- Filing date
- Profile reviewed
High confidence — complete filing data
Scores reflect the latest annual accounts on the register. Clarity Score measures how clearly the charity accounts for money in those filings — not programme impact.
Contains public sector information licensed under the Open Government Licence v3.0. Sources: Charity Commission for England and Wales, Office of the Scottish Charity Regulator and Charity Commission for Northern Ireland. Open Government Licence v3.0 .
What is The Story Museum's Beacon report?
Detailed accountability and finance metrics from UK regulator filings — structured for transparency in our four-beacon report.
Accountability & Transparency
Baseline trust from filing discipline, board oversight, and declared governance policies.
100/100
| Metric | Score | Value |
|---|---|---|
| Filing history (5 years) 100% on-time over five years = 15 pts · one late filing = 5 pts · two or more = 0 pts. | 100% | 15/15 pts |
| Trustee oversight Three or more trustees on the register = 15 pts, scaled down for fewer (governance red flag below three). | 100% | 12 trustees · 15/15 pts |
| Declared policies Safeguarding (4) · conflict of interest (3) · volunteer management (3) — from Charity Commission annual return. | 100% | 10/10 pts |
Financial Health
Stability and solvency — reserves, revenue trend, and debt from Charity Commission accounts.
47/100
| Metric | Score | Value |
|---|---|---|
| Reserves (months of cash) 3–24 months = full marks, tapering on both sides · 0 months or 4+ years (hoarding) = 0 pts. | 0% | Not stated · 0/15 pts |
| Income stability / growth +20% or more over the window = 10 pts · flat = 5 pts · −20% or worse = 0 pts, scaled between. | 100% | 10/10 pts · 3-year average |
| Liabilities to assets 0% liabilities-to-assets = 5 pts, scaling down to 0 pts at 60%+ debt. | 80% | 7% · 4/5 pts |
Financial Efficiency
How efficiently funds reach the cause — program spend and fundraising cost ratios.
100/100
| Metric | Score | Value |
|---|---|---|
| Program expense ratio 90%+ on charitable activities = full marks, scaling down to 0 pts at 50% or below. | 100% | 94% · 10/10 pts (3-year average) |
| Fundraising efficiency ≤10p to raise £1 = full marks, scaling down to 0 pts at 40p or above (fundraising cost ÷ income). | 100% | 7p per £1 income · 10/10 pts (3-year average) |
Community Support
Grassroots backing from Charity Commission workforce data — volunteers vs paid staff.
60/100
| Metric | Score | Value |
|---|---|---|
| Volunteer-to-staff ratio Volunteers at 2x staff or more = full marks · no volunteers = 0 pts, scaled between. | 60% | 75 volunteers / 59 staff · 6/10 pts |
What is The Story Museum's Clarity Score?
80/100 total · Good · 4 of 5 stars
Four pillars (40 + 30 + 20 + 10 points) from Charity Commission filings — see methodology for full weightings.
Accountability & Transparency
Baseline trust from filing discipline, board oversight, and declared governance policies.
100/100
Financial Health
Stability and solvency — reserves, revenue trend, and debt from Charity Commission accounts.
47/100
Financial Efficiency
How efficiently funds reach the cause — program spend and fundraising cost ratios.
100/100
Community Support
Grassroots backing from Charity Commission workforce data — volunteers vs paid staff.
60/100
How much does The Story Museum raise and spend?
Latest filed year 2025 · Source: Charity Commission filings
| Category | Amount | % of spend |
|---|---|---|
| Total income | £2.3m | — |
| Total expenditure | £2.3m | — |
| Charitable activities | £2.2m | 94% |
| Fundraising | £136k | 6% |
| Governance & admin | £13k | 1% |
Where does the money go?
Latest accounts (2025) · £2.3m spent
- Charitable activities94% · £2.2m
- Fundraising6% · £136k
- Governance1% · £13k
What trust indicators does The Story Museum have?
Pulled from the Charity Commission register — filing behaviour, board size, and workforce where reported.
-
Accounts filed on time
up to date · last filing
-
Trustee board size (3–12)
12 trustees on the Charity Commission register
-
Workforce on register
59 employees · 75 volunteers (1:1 volunteer-to-staff)
Fundraising Regulator
Status not yet checked
Separate from our financial scores — shows whether the charity follows the Code of Fundraising Practice.
Check Fundraising Regulator →Official register
Reg 1107809
Full trustee list, accounts, and regulatory history on the Charity Commission.
View on Charity Commission →Trustees & officers
- Shirin Welham since 2018
- Patricia Jane Townsend since 2020
- Andrew Ryan since 2019
- James Catchpole since 2022
- Katherine Howard-Cairns since 2022
- Dr Gabrielle Heffernan since 2022
- Guy Gadney since 2024
- Sarah Love since 2024
- John Palmer since 2024
- Perri Evans since 2025
- Conrad Philip William Bodman since 2025
- Heather Carter since 2025
How we score charities +
The Clarity Score is a 100-point rating from UK regulator filings (Charity Commission for England and Wales, OSCR and CCNI). Four pillars — Accountability & Transparency (40), Financial Health (30), Financial Efficiency (20), and Community Support (10) — each scored on a continuous scale, not pass/fail cutoffs. A statutory inquiry sets the score to 0 automatically.
Accountability & Transparency
Scored from filings
40 points — filing history (15), trustee oversight (15, scaling up to a board of three or more), declared policies (10).
Financial Health
Scored from filings
30 points — reserves (15, full marks 3–24 months, tapering on both sides), income stability (10), liabilities to assets (5, scaling down as debt rises).
Financial Efficiency
Scored from filings
20 points — program expense ratio and fundraising cost, each on a graduated scale (not a single cutoff). Kept at 20% of the total: financial-ratio scoring alone is not a reliable effectiveness signal (see "why not just an overhead ratio?" below).
Community Support
Scored from filings
10 points — volunteer-to-staff ratio from Charity Commission workforce data, scaling continuously up to a 2:1 ratio.
Overall score
Sum of all pillar points. Display stars use the same bands as the labels: 90–100 → 5★ Exceptional; 75–89 → 4★ Good; 60–74 → 3★ Needs improvement; 1–59 → 2★ Poor; 0 → not rated.
How have The Story Museum's finances changed over five years?
- Income
- Spending
- Cause spend
Values in £ thousands · Cause spend plotted only when the filing discloses a split · Source: Charity Commission accounts
What are the key facts about The Story Museum?
- Overall score
- 80/100 (4★)
- Income
- £2.3m
- Cause spend
- 94% of expenditure
- Reg number
- 1107809
- Scope
- UK-wide
- Reserves
- —
- Trustees
- 12
- Accounts year
- 2025
- Filing
- up to date
How does THE STORY MUSEUM compare, and where else can you look?
Where THE STORY MUSEUM sits
The causes this charity is classified under, and other charities working nearby.
Similar heritage charities
Top-rated peers by CharityCompare score
- HARTLEBURY CASTLE PRESERVATION TRUST 100/100 · £612k
- ST BARTHOLOMEW'S HERITAGE 99/100 · £5.7m
- JANE AUSTEN'S HOUSE MUSEUM 98/100 · £2.0m
- MILTON KEYNES MUSEUM TRUST LIMITED 98/100 · £763k
How can you share The Story Museum's rating?
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How do you add The Story Museum's rating to your site?
Free to use — a lightweight HTML badge or an embeddable score widget, each linking back to this independent profile and our methodology.
Frequently asked questions
Common questions about The Story Museum's rating, finances, and Charity Commission status.
Is The Story Museum a good charity? +
The Story Museum scores 80 out of 100 (4 stars — Good) on CharityCompare's Clarity Score, our independent read of its UK regulator filings. Around 94% of its spending goes to charitable activities and its accounts are up to date. That reflects how transparent and financially healthy it looks on paper — it does not measure the real-world impact of its work, so treat it as one factor alongside the cause you care about. CharityCompare never tells you where to donate.
Is The Story Museum a legitimate charity? +
Yes — The Story Museum is a legitimate registered charity (charity number 1107809). Verify it on the official register: https://register-of-charities.charitycommission.gov.uk/en/charity-search/-/charity-details/1107809. Registration proves status; Clarity Score then summarises filing transparency on paper, not programme impact.
What is The Story Museum's charity number? +
The Story Museum's charity number is 1107809. Check that number on the official register (Charity Commission, OSCR or CCNI) or this CharityCompare profile before you donate — scammers sometimes reuse real numbers on fake appeals.
What is The Story Museum's charity rating? +
The Story Museum scores 80 out of 100 on CharityCompare (4 stars — Good). The Clarity Score V1 sums four pillars from UK regulator filings: Accountability & Transparency (40 pts), Financial Health (30), Financial Efficiency (20), and Community Support (10). Stars use the same bands as those labels — 90+ is 5★ Exceptional. It is not an impact ranking.
Does The Story Museum have reviews and complaints? +
CharityCompare does not host public user reviews for The Story Museum. Instead you get a filing-based Clarity Score, cause spend, reserves and red flags such as late accounts. For formal complaints about a charity, contact the Charity Commission, OSCR, CCNI or the Fundraising Regulator as appropriate.
How much of my donation reaches The Story Museum? +
According to its 2025 regulator filing, 94% of The Story Museum's total spending went to charitable activities (3-yr avg across disclosed years). That is the closest official figure to "how much of your donation reaches the cause" — it is an average across all spending in the filing, not a pound-by-pound breakdown of an individual gift.
What are The Story Museum's overheads? +
According to its 2025 regulator filing, fundraising costs were about 6% of total expenditure and combined overheads (fundraising plus governance) were about 7% of total expenditure at The Story Museum. The filings CharityCompare uses do not publish CEO or senior-staff pay, so we cannot say what The Story Museum's chief executive is paid — where disclosure rules apply, senior pay appears in the trustees' annual report on the Charity Commission register.
How much income does The Story Museum receive? +
The Story Museum reported £2.3m total income in its 2025 accounts, based on UK regulator filings. Five-year trend: growing.
Are The Story Museum's accounts up to date? +
Filing status: up to date (last filing 2026-06-24). CharityCompare flags late or missing accounts separately from the financial score.
Where is The Story Museum based? +
The Story Museum is listed at Oxford · UK-wide · OX1 1BP and operates UK-wide, focused on heritage.
How does CharityCompare score The Story Museum? +
We calculate a Clarity Score of 0–100 from four pillars in The Story Museum's regulator filings: Accountability & Transparency (40 points — filing history, trustees, policies), Financial Health (30 — reserves, income trend, debt), Financial Efficiency (20 — cause spend and fundraising cost, on a graduated scale) and Community Support (10 — volunteer-to-staff ratio). An open statutory inquiry scores 0. The score measures reporting on paper, not programme impact. CharityCompare is free for donors, takes no commission on donations, and scores cannot be bought.
How often is this page updated? +
This profile was last updated on 17 July 2026 from the latest UK regulator data available to CharityCompare, and The Story Museum's most recent accounts cover 2025. Scores and figures refresh whenever we re-ingest the register, so the page reflects our latest data pull rather than a one-off review.